The Renaissance of American Steel

The Renaissance of American Steel

Lessons for Managers in Competitive Industries

eBook - 1996
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By the end of the 1980s, the once mighty U.S. steel industry seemed on its last legs. More than a quarter of a million jobs had been lost, and communities like Pittsburgh and Bethlehem were devastated. Yet today, the industry again stands as a world-class competitor. In The Renaissance of American Steel, Roger Ahlbrandt, Richard Fruehan, and Frank Giarratani illuminate the forces behind this remarkable comeback, drawing valuable lessons for managers not only in the steel business but in any business now battling the global marketplace. Citing evidence from a wide range of companies in the U.S.
Publisher: New York : Oxford University Press, 1996
ISBN: 9780198026778
Characteristics: 1 online resource (xiv, 178 pages) : illustrations, maps
Additional Contributors: Giarratani, Frank
Fruehan, R. J.


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