How to Sell Yourself

How to Sell Yourself

Using Leadership, Likability, and Luck to Succeed

eBook - 2008
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Baker & Taylor
A practical handbook explains in clear, simple, easy-to-understand terms how to use one's mind, face, body, and voice to get a message across in any public speaking situation. Original.

Red Wheel/Weiser

How many people do you know have a knack for connecting with others? Very few of us are born with it. The rest of us have to learn it.

How to Sell Yourself explains in clear, simple, easy-to-understand terms the skills you need to get your message across in any speaking situation. The secret of winning communication is likability. Some people call it warmth. Some call it charm. Some call it charisma. But whatever name you give it, it can be learned. This book is about how to use your mind, your face, your body, and your voice to win, because, in the end, likability wins.

Arch Lustberg, acclaimed public speaker, teacher, and coach, has filled this book with practical skills. He demonstrates how you can sell yourself, your ideas, and your organization. The elected officials he coaches learn that you can’t sell your issues unless the voters like you. The Merrill Lynch financial consultants he trains learn that no one buys your product unless they like you. The National District Attorneys Association members he addresses learn that attorneys have a better chance of winning in court if they and their witnesses are liked by the jury.

How to Sell Yourself

is the last “how-to” you’ll need to win over a boss, jury, voter, legislator, friend, colleague, family member, or any group to which you’re talking.



Publisher: Franklin Lakes, NJ : Career Press, Ă2008
Edition: Rev. ed
ISBN: 9781435659643
1435659643
9781601638380
1601638388
9781564149985
1564149986
Characteristics: 1 online resource (256 pages) : illustrations

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