Emotionomics

Emotionomics

Leveraging Emotions for Business Success

eBook - 2010
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Emotionomics draws on insights gathered through facial coding to show how to measure and manage the emotional response of customers and employees, leading to competitive advantage and business success.
Publisher: London : Kogan Page, 2010
Edition: 2nd ed
ISBN: 9780749457884
0749457880
9781283345682
1283345684
0749461896
Characteristics: 1 online resource (288 pages)

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